NOTE: WORD-OF-MOUTH RECRUITING: WHY SMALL BUSINESSES USING THIS EFFICIENT PRACTICE SHOULD SURVIVE DISPARATE IMPACT CHALLENGES UNDER TITLE VII Skip over navigation
LexisNexis® Browse Law Reviews and Treatises
Skip over navigation
Sign in with your lexis.com® ID to access the full text of this article.
-OR-
Order the full text of this article if you do not have a lexis.com® ID.
 
Price: 
US $22.00 (+ tax)
 
 

Copyright (c) 2006 The University of Pittsburgh Law Review
University of Pittsburgh Law Review

NOTE: WORD-OF-MOUTH RECRUITING: WHY SMALL BUSINESSES USING THIS EFFICIENT PRACTICE SHOULD SURVIVE DISPARATE IMPACT CHALLENGES UNDER TITLE VII

Winter, 2006

68 U. Pitt. L. Rev. 449

Author

Tobin M. Nelson*

Excerpt



Joe's Widget Company, a sole proprietorship specializing in manufacturing and selling widgets to businesses and consumers, operates in a small community in the Midwest. Joe started the company eighteen years ago out of his own garage with a five thousand dollar loan from his father and a single employee in his brother. Within two decades, Joe's had sales exceeding four million dollars annually and sold its widgets to customers in three different countries and twelve states. With twenty-one employees, Joe's had become one of the community's fifteen largest employers. 1



However, the historical success of this small business is being threatened by its present economic environment. Over the last few years, competition in the widget industry has become fierce. Several foreign widget manufacturers have used e- commerce to successfully penetrate the American widget market. Due to significantly cheaper labor overseas, these foreign manufacturers have a strong competitive advantage over domestic widget manufacturers. In response, many domestic manufacturers have moved their manufacturing operations overseas to take advantage of the lower wage rates, a capability Joe feels he does not possess as a small manufacturer. Furthermore, WidgMart, a discount widget producer known internationally for "choking" its suppliers for the lowest possible price in order to offer retail customers the absolute lowest price, recently opened a store near Joe's community. By offering these low prices, WidgMart is notorious for quickly putting small local competitors out of business. Moreover, due to skyrocketing healthcare costs, Joe is not sure if he can continue ...
 
 
If you are interested in obtaining a lexis.com® ID and Password, please contact us at 1-(800)-227-4908 or visit us at http://www.lexisnexis.com/.
Search Documents
 
eg., Environmental Insurance Coverage Under the Comprehensive General Liability Policy
 
 
 
 

Lexis® Web - The only search engine that delivers free web content specifically from legal sites validated by LexisNexis® attorney editors and includes tools for faster research and more relevant results.

 
LexisNexis Store
Research Now - Go to lexis.com
Connect the Dots - Free 1 hour webcast
Share. Network. Discover. - Go to LexisNexis Communities